Full Job Description
Job Title: Digital Content Strategist
Location: Montgomery, Alabama
Company: Amazon
About Amazon
Amazon is not just a company; it's a revolution in technology, customer service, and digital content. Our commitment to providing an unparalleled shopping experience is unwavering. As we expand our reach, we invite innovative minds to join our dynamic team in Montgomery, Alabama, where diverse talents come together to deliver top-notch services. Become a part of a company that not only fosters the growth of its employees but also invests in a culture of excellence, creativity, and sustainability.
Position Overview
As a Digital Content Strategist, you will play a pivotal role in conceptualizing, developing, and implementing creative content strategies that enhance our digital presence and resonate with our diverse customer base. Your innovative ideas will not only shape our brand's identity but will also significantly influence our customer engagement and conversion metrics.
Key Responsibilities
- Develop comprehensive digital content strategies aligned with Amazon's objectives, focusing on enhancing user experience and engagement.
- Collaborate with cross-functional teams, including marketing, design, and product management, to ensure cohesive storytelling across all digital platforms.
- Analyze audience insights and market trends to identify content opportunities and drive data-informed decisions.
- Create and oversee the production of high-quality, engaging content tailored to our target audiences across multiple channels including websites, social media, blogs, and emails.
- Utilize SEO best practices to increase visibility and drive organic traffic through optimized content creation and distribution.
- Implement and manage content calendars, ensuring timely delivery and alignment with marketing campaigns and initiatives.
- Monitor and report on content performance metrics, using insights to refine strategies and improve user engagement.
- Stay updated on industry trends, emerging technologies, and best practices in digital content strategy and digital marketing.
- Develop training resources and conduct workshops for team members on content strategy and best practices.
Qualifications
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Proven experience of at least 5 years in a digital content strategy role, preferably within e-commerce or technology sectors.
- Strong understanding of SEO principles and analytics tools such as Google Analytics and SEMrush.
- Exceptional writing, editing, and proofreading skills, with a keen eye for detail.
- Ability to manage multiple projects simultaneously while meeting deadlines in a fast-paced environment.
- Experience with content management systems (CMS), social media platforms, and email marketing tools.
- Excellent collaboration and communication skills with a proven ability to work effectively within diverse teams.
- Creative mindset with a passion for storytelling and a deep understanding of customer needs and trends.
Why Join Amazon?
At Amazon, we value ambition, innovation, and forward-thinking. By joining our team as a Digital Content Strategist, you will have the opportunity to:
- Work in an inclusive environment where your contributions are valued and encouraged.
- Engage in diverse projects that challenge your creativity and hone your strategic skills.
- Benefit from professional development and training opportunities to advance your career.
- Collaborate with some of the brightest minds in the industry who dedicatedly strive to innovate and elevate our customer experience.
- Enjoy competitive compensation, comprehensive healthcare benefits, and a generous retirement plan.
Our Commitment to Diversity
Amazon proudly embraces diversity and is committed to creating an inclusive work environment. We encourage applications from all qualified individuals, irrespective of race, gender, age, sexual orientation, disability, or any other characteristic. We believe that diverse teams foster creativity, innovation, and improved customer satisfaction.
How to Apply
If you are ready to make a significant impact in a fast-paced, dynamic environment, we want to hear from you! Please submit your resume, cover letter, and portfolio showcasing your digital content strategies and projects you have executed.
Take the next step in your career as a Digital Content Strategist at Amazon and help us shape the future of e-commerce!
We look forward to your application!